Duke Houston
CREATIVE DIRECTOR
HOUSTON GRAPHICS

informed design
for ui/ux and
visual communications

tell the right story well

Drawing on 30+ years of experience in creative direction, visual design, UI/UX design, copy writing, and information architecture, I craft visual communication platforms that tell good stories. They’re told online or in print, as website, digital interface, collateral, or video. No two are the same, but all share the same goal: tell the right story well.

To find the right story line for your project, first I learn about your company, its culture and values, your products, your target audience, and what they like. Then I look for the path that intersects these elements and harmonizes with each of them.  That’s the line of informed design—on-brand, on demand, where form follows function, and aesthetics fit audience.

Please browse my portfolio of projects, then get in touch.  I’m here to help you tell the right story well.

technical proficiencies

DESIGN
Strong skills in concepting, designing and readying assets for digital and print media, and photo-compositing.  Grid, typography, color, story.

  •  Photoshop
  •  InDesign
  •  Illustrator
  •  Acrobat Pro

MOTION GRAPHICS
10 years experience concepting, designing and producing motion graphics for digital and video

  •  Premeire
  •  GRASP

PRESENTATIONS
Thorough understanding of creating speaker-supported and interactive decks

  •  Powerpoint

Projects
CONTACT
I've worked with Duke as the design lead at three companies over the past 10 years. He's a rare find...demonstrating countless times an ability to interpret a corporate narrative and come back with impressive comps that express the brand in meaningful, visually interesting ways. I find him easy to work with, even under tight deadlines, quick to understand brand attributes, inquisitive and always willing to go the extra mile to come up with designs that speak the language and make the brand come to life.
Michael CichonVP Digital & Content Marketing, AGARI
You could hire a team of people for a month and go back and forth in multiple meetings to get the result you need, or you could hire Duke and get what you need in half the time. Great results and a pleasant work experience are things you can expect from Duke. I wouldn't hesitate for a second to recommend him for all your design needs.
Song HuangExecutive Vice President Products & Engineering, EQUILAR
Duke’s high-impact contributions to our marketing team ranged from developing software UX through building web pages to delivering high-impact marketing assets for A/B testing. Beyond his on-time delivery of projects, and of marketing material that performed, Duke’s calming presence during the intense early-stage days helped bring the team together, and set the stage for growth.
Segev TsfatiVP Marketing, HOTCHALK
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